PS · GUIDES

    Learn selling at your own pace

    New to Amazon or Walmart? Start with the guide, keep the glossary open in another tab, and ask us whenever something is unclear.

    • Step by step
    • Plain English
    • Written by a prep team
    6
    Learning modules
    40+
    Glossary terms
    6-Step
    Step-by-step guide
    Home

    Learning Modules

    Structured courses covering everything from product sourcing to account management

    Business Fundamentals

    Business Fundamentals

    Learn the essentials of running a profitable e-commerce business

    Product Sourcing

    Product Sourcing

    Find winning products and reliable suppliers

    Inventory Management

    Inventory Management

    Optimize your stock levels and avoid costly fees

    Listing Optimization

    Listing Optimization

    Create listings that convert browsers into buyers

    Account Health

    Account Health

    Protect your seller account and maintain good standing

    Shipping & Logistics

    Shipping & Logistics

    Master the logistics of getting products to customers

    Beginner's Guide

    How to Sell on Amazon: 6 Steps for Beginners

    Get an overview of how to set up a selling account, list products, fulfill customer orders, and more.

    More than 60% of sales in the Amazon store come from independent sellers
    1

    Get Ready to Sell

    Configure your Amazon Seller Central account and enroll your brand in Amazon Brand Registry for enhanced tools and protection.

    2

    List Products

    Learn what a product detail page is and how to create listings that convert browsers into buyers.

    3

    Price Products

    Set competitive prices to win the Featured Offer (Buy Box) and maximize your sales.

    4

    Select Your Fulfillment Method

    Choose between FBA (Fulfillment by Amazon) or FBM (Fulfillment by Merchant) based on your business needs.

    5

    Promote and Advertise Products

    Use promotions, deals, coupons, and Amazon advertising to increase visibility and sales.

    6

    Get Product Reviews

    Generate authentic customer reviews using Amazon's approved methods to build social proof.

    Need Help Getting Started?

    PackShip can help you with prep, shipping, and fulfillment while you focus on sales.

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    Free Seller Tools

    Put theory into practice

    Free, no-login tools to label, price and research your products — built by our prep team.

    Reference Guide

    Prep Requirements Checklist

    Category-specific preparation requirements for Amazon FBA products

    Apparel & Textiles

    • Poly bag with suffocation warning*
    • FNSKU barcode label*
    • Remove price tags*
    • Fold neatly
    * Required for FBA

    Electronics

    • Bubble wrap protection*
    • FNSKU barcode label*
    • Battery safety labels (if applicable)*
    • ESD-safe packaging
    * Required for FBA

    Fragile Items

    • Bubble wrap (minimum 2 layers)*
    • FNSKU barcode label*
    • Fragile sticker*
    • Box within box packaging
    * Required for FBA

    Liquids & Creams

    • Poly bag with sealed opening*
    • FNSKU barcode label*
    • Leak-proof cap seal*
    • Upright orientation label
    * Required for FBA

    Bundles & Multipacks

    • Single FNSKU for bundle*
    • Shrink wrap or poly bag*
    • Do not separate label*
    • Unit count visible
    * Required for FBA

    Oversized Items

    • FNSKU barcode (2 labels recommended)*
    • Corner protection*
    • Heavy item label if >50 lbs*
    • Pallet-ready if LTL
    * Required for FBA
    Key Dates

    E-Commerce Calendar

    Important dates, deadlines, and sales events every seller should know

    January

    Post-Holiday Returns
    High return volume period
    Q1 Inventory Planning
    Plan spring inventory

    March

    Spring Sale Events
    Prepare seasonal products
    FBA Fee Updates
    Annual fee structure changes

    June

    Prime Day Prep Deadline
    Inventory must arrive 4-6 weeks before
    Mid-Year Inventory Review
    Clear aged inventory before Q3

    July

    Prime Day
    Major sales event - 2nd largest
    Back to School Planning
    Start prepping BTS inventory

    September

    Q4 Inventory Deadline
    FBA inbound cutoff for holiday
    Storage Limit Check
    Verify Q4 storage capacity

    October

    Prime Big Deal Days
    October Prime event
    Halloween Sales Peak
    Seasonal product deadline

    November

    Black Friday
    Biggest sales weekend
    Cyber Monday
    Peak online shopping day

    December

    Free Shipping Cutoff
    Last day for holiday delivery
    Year-End Inventory Review
    Avoid aged inventory fees
    Quick Reference

    Quick Reference Cards

    Essential fees, metrics, and terms at a glance

    Referral Fee Rates

    Most Categories15%
    Clothing & Accessories17%
    Electronics8%
    Jewelry20%
    Grocery8-15%
    Personal Computers6%

    Size Tier Limits

    Small Standard15x12x0.75 in, 1 lb
    Large Standard18x14x8 in, 20 lb
    Small Oversize60x30 in, 70 lb
    Medium Oversize108 in, 150 lb
    Large Oversize108+ in, 150 lb

    Key Account Metrics

    Order Defect Rate< 1%
    Late Shipment Rate< 4%
    Pre-fulfillment Cancel< 2.5%
    IPI Score Target> 400
    Good Profit Margin> 20%

    FBA Fulfillment Fees

    Small (4oz)$3.22
    Small (8oz)$3.40
    Large (1lb)$3.86
    Large (2lb)$5.12
    Large (3lb)$5.79

    Storage Fees

    Standard (Jan-Sep)$0.87/cu ft
    Standard (Oct-Dec)$2.40/cu ft
    Oversize (Jan-Sep)$0.56/cu ft
    Oversize (Oct-Dec)$1.40/cu ft
    Aged 271-365 days$1.50/unit

    Common Acronyms

    FBAFulfillment by Amazon
    FBMFulfillment by Merchant
    FNSKUFulfillment Network SKU
    ASINAmazon Standard ID
    IPIInventory Performance

    E-Commerce Glossary

    Essential terms and definitions for Amazon, Walmart, and Shopify sellers

    40 terms found

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